Get Paid to Drink with Challenge 25 Mystery Shopping

What is Challenge 25 Mystery Shopping?

Challenge 25 is a government backed scheme introduced by the British Beer and Pub Association, which encourages shops, supermarkets, pubs and bars to ask young people for proof of age identification when purchasing age restricted products.

There can be serious consequences for businesses if they do sell age restricted products to under-age people. Mystery shopping companies are often asked to visit outlets to check that staff are asking for ID.